F-150 Lightning Wins MotorTrend Truck of the Year

Shocking News. Or Not.

The new F-150 Lightning electric pickup truck adds the prestigious 2023 MotorTrend Truck of the Year award to its trophy case. The win sets a precedent – the F-150 Lightning is the first electric truck to win by a unanimous vote among the judges. It’s also only the second time an electric vehicle has won unanimously in the history of MotorTrend’s Of The Year competitions.

“It’s really brilliant for the team that Lightning is the first EV truck to win by unanimous vote,” said Darren Palmer, vice president, electric vehicle programs. “This truck is full of firsts, and this one is really special to add to Lightning’s historic launch.”

The F-150 Lightning earned the title of America’s best-selling electric truck in November, with sales totaling 2,062. Since the truck was introduced in May, sales have totaled 13,258. The success of Lightning has contributed to Ford being the No. 2 EV brand in the U.S. year to date.

“The F-150 Lightning and its nearly instant torque with ride and handling make it without a doubt the best truck Ford has ever made. If that feels like a bold statement, consider that amongst our judges, the F-150 Lightning won Truck of the Year by unanimous decision–the first EV truck to convince all judges across the board,” said Ed Loh, MotorTrend group head of editorial. “The Ford F-150 Lightning is no less than a milestone achievement in the history of American mobility.” 

Ford is ramping up quickly to deliver 150,000 Lightning trucks per year by the end of next year. Ford’s electric vehicle business is growing with a conquest rate of over 60%.